880474 :Research Skills: Research Interview


Voertaal Engels
Werkvorm: 7x2 hours seminar (Collegerooster)
Tentamenvorm: 3 papers (Geen informatie over tentamendata bekend)
Studielast:3 ECTS credits
Inschrijving:Enrollment via Blackboard before start of lectures
Blackboard informatieLink to Blackboard (Als u de melding 'Guest are not allowed in this course' krijgt, dient u nog bij Blackboard in te loggen)


dr. R. van Enschot-van Dijk (coördinator)

Doel van de cursus (alleen in het Engels beschikbaar)

After this course, the students will be able to:

  1. design qualitative research interviews;

  2. carry out face-to-face interviews;

  3. analyze the interviews;

  4. create either a research report or a journalistic article based on their interview study.

Inhoud van de cursus (alleen in het Engels beschikbaar)

Academics have various research methods at their disposal. One of them is the qualitative interview which provides them with rich, in-depth data.


When you want to carry out a qualitative research interview, it is not only important to ask the right questions, but also to think about what you want to investigate with your research and how to analyze the responses to the questions. Right from the start of designing a research interview, it is important to keep the objective(s) of the research in mind and act accordingly. There are various ways in which a research interview can be designed, and the way to do so depends highly on the purpose of the research, the population under study and the sort of information you want to obtain. During the interviews, you need to keep various aspects in mind: objectives, interviewees, trust and rapport, responses, neutrality, etc. Once the interviews have been carried out, the analysis is crucial for answering the research questions. How are the interviews analyzed, and how do you go from the interviews to theories and hypotheses?

During the course, students work in small groups and individually to design, realize, analyze and report on a research interview on a given topic.  

Bijzonderheden (alleen in het Engels beschikbaar)

Examination takes place based on three assignments:
• Group assignment 1: interview guide
• Individual assignment 2: interview audio file and transcript
• Individual assignment 3: research report
Assignment 1 counts for 20% to your final grade and assignment 4 for 80%. In order to pass the course, you need to obtain a pass for Assignment 2, and receive a 5.5 or higher for Assignments 1 and 3. Each assignment can be retaken once when the first take is a fail (Assignment 2) or below a 5.5 (Assignments 1 and 3). Before handing in Assignment 3, you report on the analysis of your joint interview data and discuss it with the teacher. You do this as a group. You then use your joint analysis including the feedback to write your individual research report.
The course load (3 ECTS = 84 hours) is as follows:
• 7 obligatory seminars a 2 hours = 14 hours
• Interview guide preparation (with group) = 8 hours
• Interviewing and transcribing (individual) = 6 hours
• Analyzing interviews (group) = 10 hours
• Writing research report (1,500 to 4,000 words) (individual) = 18 hours
• Reading for 7 lectures/workshops = approximately 28 hours (191 handbook pages and a maximum of around 40 academic article pages (estimated reading speed is 10 pages per hour for handbook and 5 pages per hour for academic articles)

Labor market
Knowing how to retrieve valid rich, in-depth data is a skill valuable in many professional contexts, such as journalism and marketing. Qualitative interviews enable you to look through someone else’s eyes, to gain insight into completely different perspectives. Interviews help you to get to know your clients. They also provide you with content for all kinds of professional texts.

Verplichte literatuur

  1. Arksey, H. and Knight, P, Interviewing for Social Scientists. An Introductory Resource with Examples, Sage Publications, 1999, ISBN 9780761958703. (191 pages to be read
  2. Corbin, J. & Strauss, A., Grounded Theory Research: Procedures, Canons and Evaluative Criteria, Zeitschrift für Soziology, 19(6), 418-427., 1990.
  3. Some additional academic articles on research topic, to be announced. (max. around 30 pages)

Aanbevolen literatuur

  1. Brinkmann, S. & Kvale, S, InterViews: Learning the Craft of Qualitative Research Interviewing, 3rd Edition,, Sage Publications, 2014, ISBN 9781452275727.

Gewenste voorkennis


Vereiste voorkennis


Mogelijk interessant voor

  • Bedrijfscommunicatie en Digitale Media ( 2015, 2016, 2017 )
  • Communicatie-Design ( 2015, 2016, 2017 )
  • Human aspects of Information Technology ( 2015, 2016 )
  • Data Journalism ( 2015, 2016 )
  • Communication and Information Sciences ( 2015, 2016, 2017 )
  • Cognitive Science and Artificial Intelligence ( 2017 )
  • Master KCW: Art, Media and Society ( 2015, 2016 )
  • Master KCW: Global Communication ( 2015, 2016 )
  • Language and Communication (research) ( 2015, 2016, 2017 )